Nadine Krefetz (Reality Software)
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1954 Pine Street
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Napa California 94559
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United States
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Profile
Nadine Krefetz is an experienced marketing and project management consultant, as well as a contributing editor for Streaming Media. She focuses exclusively on media technologies. In addition to capturing important industry trends, she also translates technical capabilities into corporate messaging.
Services include:
- developing communication strategy
- writing sponsored content
- creating product and corporate marketing
- project and vendor management
- competitive research
- instructional and workshop design
- conference and online panel moderation
(As a note: consulting work is separate from editorial coverage)
Categories
Articles Mentioned
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Sneak Preview: Cloudsplitting - Tackling Common Cloud Live Broadcast Workflow Challenges
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Q&A: Simon Crownshaw, Microsoft’s Worldwide Media and Entertainment Strategy Director, Talks Gen AI
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How to Plan for Live Streams at Scale
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How to Improve Fan Engagement for Live Sports Streams
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Streaming Media Connect Sneak Preview: Hat Trick - Delivering Live-Streaming Experiences that Scale, Perform, and Engage
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The State of Ad-ID in CTV and Streaming
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Q&A: NBCUniversal SVP Monica Williams Talks Streaming the Olympics, Cross-Platform CX, and the Power of Metadata
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Client-Side vs. Server-Side Ad Insertion: Which is Winning in 2024 and Why
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How DAZN Leans Into the Curves of Consumer Engagement
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How DAZN Monetizes Premium Live Sports Streams
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Q&A: Google Cloud's Anil Jain Explains How Generative AI Is Driving Digital Transformation for M&E and DTC
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SMNYC Keynote Highlights: Beat The BUZZR & Brand Vs. Retail
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Brand Identity and Multiplatform Streaming Apps
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Streaming Media Sneak Preview: Strategic Trends in CTV Advertising and Monetization With Vevo, Fubo, Spectrum, and DIRECTV
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Giving Users Control in Streaming App Design
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How to Design Streaming Apps and UX Strategically in 2024
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How to Meet the Challenges of Cloud-Based Media Creation
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Michael Cerda, CPO for Streaming at TelevisaUnivision, Talks Building and Growing the World’s Largest Spanish-Language Streaming Service
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Best of CES 2024
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Q&A: Caffeine CEO Ben Keighran Talks Fan-Focused Niche Sports Broadcasting
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Telcos and Streaming Service Super-Bundling
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Revry CPO LaShawn McGhee Talks Global AVOD, Analytics, Content Curation, and Inclusivity
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Best Practices for Evaluating Streaming Tech Vendors
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How to Leverage Personalized Data for FAST and SVOD
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How Does Generative AI Impact Streaming Monetization?
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Scripps Networks’ Senior Director of Product Yazmin Wickham Talks Viewer-Centered OTT UX Design
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Why CTV App Design Matters
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Stars, Strikes, Streaming, and a Reckoning on Rock-Bottom Residuals
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Warner Bros. Discovery SVP Renard T. Jenkins Talks About Managing WBD's Massive Production Pipeline
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A Broadcaster’s Cloud Migration Primer
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Scale Matters: How to Deliver Five-Nines Streams to Global Live Audiences
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How to Distribute Workloads in Hybrid Streaming Environments
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How to Secure Cloud Streaming Infrastructure
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What Makes Interactive Streaming Work
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Cloud Streaming Workflows for Encoding and Disaster Recovery
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What Is Interactive Streaming?
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Top KPIs for OTT UX Design
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How to Use Data to Understand and Engage Your Audience
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Where Does Actionable Streaming Data Come From?
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How Conviva Quantifies OTT QoE
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Paramount SVP of Ad Operations Jarred Wilichinsky Talks Adtech Stacks and Strategy
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How Disney and EvocaTV Approach Streaming QoS and QoE
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Paramount's Adtech Challenges for Live Streaming at Scale
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Streaming Toolbox: Mimir, DAIConnect, and Panopto
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What's the Best Chunk Size for Low-Latency Live Streaming?
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How Fandango and Vudu Consolidate and Optimize OTT Workflows
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Amazon To Talk Thursday Night Football at Streaming Media West
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How Public Broadcasters Manage Accessibility and Streaming Tech Upgrades
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How Disney Streaming Will Approach its New Ad Tier
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How Vimeo Helps Video Pros Use Data Better
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How to Be Agile with Streaming Metrics
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How to Save Money in OTT with AI
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The Biggest Misconceptions About AI Video Workflow Automation
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Where Are the Women in the Streaming Media Industry?
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How to Position and Monetize a New OTT Service
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How Packaging Impacts the OTT Ad Experience
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Matching OTT Metrics to User Behavior to Reduce Churn
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Partnering, Scaling, and Distributing OTT Content
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What ATSC 3.0 Means for Multicast, Mobile, and UHD
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What Does SSAI Life Look Like Without Cookies?
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Machine Learning and OTT Personalization
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Best Practices for Server-Side Ad Insertion
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Key Considerations for OTT Integration
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Biggest Challenges Facing OTT Providers
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The Top 10 Reasons to Attend Nadine Krefetz' "Cloud Streaming Media Tools" Workshop
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Announcing Streaming Media East Connect
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SMW '19: Tim Siglin and Friends Wrap Up Streaming Media West
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Why Does SCTE 35 Matter in SSAI?
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CES 2019: D2C in 1, 2, 3
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CES 2019: How Will Blockchain Reinvent Media?
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SSAI: What Marketers Need to Know About Server-Side Ad Insertion
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Video: How IBM is Using Video AI
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Video: Best Practices for Developing Machine Learning Algorithms for Video
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Stop Screaming at Me: Marketers Need to Keep Up With the Browsers
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Cashing in on Second-Party Data: Time to Put a Strategy in Place
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Using First-Party Data to Build a Personalized Media Company
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Broadcasting Via Facebook Live During a Corporate Crisis
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3 Essential Tips for Running Video Campaigns on Social Platforms
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Practicing Good Data Hygiene: Turning Data Into Marketing Gold
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How to Grow an Audience on Facebook Live
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How to Grow an Audience on Facebook Live
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How to Create a Video Preview for Your Mobile App Listing
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Ad Advice: Online Video Ad Pros Spell Out What Works Now
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Today's Biggest Video Marketing Challenge Is Form vs. Function
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Programmatic Buying: What it Means, How It's Changing Advertising
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FuboTV Scores Big on Content Choice, Ad Load, and Revenue
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The 2019 Streaming Media 50: The 50 Companies That Matter Most in Online Video in 2019
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The 2016 Streaming Media 100: The 100 Companies That Matter Most in Online Video in 2016
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The 2017 Streaming Media 100: The 100 Companies That Matter Most in Online Video in 2017